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Amazon Goes Aerodynamic With Branded Semi-Trailer Fleet

Amazon branded white trailer with side skirts between wheels

Peter Wynn Thompson / AP Images for Amazon, Chicago, Illinois, December 4, 2015

 

While Amazon delivery and logistics experiments are nothing new, the announcement Friday that its own fleet of Amazon Prime Trailers will be criss-crossing the country resonates with us a little more than usual because their trailer fleet will have trailer side skirts!

This purchase and deployment currently applies only to trailers with Amazon continuing to use third-party trucking company tractors to pull them. The company apparently isn’t quite ready to become a trucking company which brings with it extensive regulation, cost, and liability.

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